NuCel is Nubank ‘s new mobile phone operator, which promises to revolutionize the Brazilian telecommunications market.
Created to offer an integrated digital banking experience, NuCel combines affordable plans, wide coverage, and direct integration with Nubank services.
Next, we'll explore everything about the carrier: who can use it, how to become a customer, the available plans, when it will be available to everyone, and much more.
Table of Contents
What is NuCel?
NuCel is Nubank's mobile phone operator, entering the market with the goal of providing a fully integrated experience within the bank's digital ecosystem.
It is a mobile virtual network operator (MVNO), meaning it does not own its own network infrastructure but uses Claro's coverage to offer its services.
NuCel ‘s main differentiator is its direct integration with Nubank's financial services, allowing customers to manage both their bank account and their phone plan through a single app.
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This operator offers accessible and practical solutions, especially for existing Nubank users looking to simplify the management of their services. NuCel was designed to serve an audience that values convenience and savings, offering competitive phone plans with benefits that only Nubank customers can enjoy.
How does NuCel work?
NuCel is a mobile virtual network operator (MVNO) that uses Claro's infrastructure to provide telephony services in Brazil. This means that, although NuCel does not own its own signal towers, it uses Claro's high-quality network to ensure broad and stable coverage.
The main difference lies in the management style and the plans offered: everything is integrated into the Nubank ecosystem, allowing customers to manage both their bank account and phone services within the same app. This synergy aims to provide convenience, speed, and a more personalized user experience.
Furthermore, NuCel stands out for offering plans with competitive prices, tailored to the data and call needs of different consumer profiles. Since its inception, the company's proposition has focused on simplicity and access to telecommunications solutions in an efficient and uncomplicated way.
NuCel Plans and Prices
NuCel , Nubank's mobile phone operator, offers plans that combine affordable prices and direct integration with the bank's financial services. Currently, the available plans are:
- 15 GB plan : R$ 45 per month
- 20 GB plan : R$ 55 per month
- 35 GB plan : R$ 75 per month
These plans include access to the 5G network, providing superior connection speeds. In addition, Nubank+ customers receive a monthly bonus of 10 GB , further expanding their data allowance.
To become a NuCel customer, you need to be a Nubank account holder. Signing up for the service is done directly through the bank's app, where the user can select their desired plan and activate their mobile line.
NuCel is being gradually rolled out to Nubank customers, with plans to expand to all users throughout 2025. This approach allows the operator to adjust its services according to demand and the experience of early adopters.
Who can use NuCel?
NuCel , as Nubank's mobile phone operator, is initially available to a limited audience, but with plans for expansion. To become a NuCel customer, it is necessary to be a Nubank customer, since the operator's services are directly integrated with the digital bank.
Initially, NuCel is being rolled out gradually, with full availability expected for all customers throughout 2025. It's worth noting that, during this transition, the bank is prioritizing its most engaged users, which may accelerate the process for some. Furthermore, signing up for the service is simple and practical, done directly through the Nubank app, making the user experience easier.
How to activate NuCel and become a customer of the operator.
If you're already a Nubank customer, becoming a NuCel customer is quick and easy. The process can be done directly through the bank's app, which offers an intuitive interface to activate the phone service.
For new Nubank users, it will be necessary to open an account first, as NuCel is available exclusively to customers of the digital bank. Below, we will detail the steps and important information for you to take advantage of all the benefits of this new mobile operator.
Step-by-Step Guide to Activating NuCel
- Download the Nubank app: if you don't already have it, the first step is to install the Nubank app on your smartphone, available for Android and iOS;
- Create a Nubank account: if you are not yet a customer, you will need to open an account with the digital bank, providing your personal information and undergoing a credit check;
- Access the NuCel option: in the app, locate the option to activate the NuCel service. The activation process is simple and does not require extensive configuration.
- Choose your plan: After activation, you can choose the data plan that best suits your needs. NuCel offers various options, depending on your usage profile.
- Confirm and activate: After choosing your plan, confirm your details and complete the activation to start using the NuCel service.
When can everyone use NuCel?
Currently, NuCel is being gradually rolled out to a select group of Nubank customers, with plans to release it to a wider audience throughout 2025. The expectation is that, throughout the year, more users will have access to the operator's services as the infrastructure expands and coverage is adjusted to ensure the best possible experience.
Although making the service available to all customers is still a work in progress, those who already have a Nubank account and are in the testing group can activate the carrier directly through the app, at no additional cost for joining.
The operator has also shown a commitment to gradually expanding its customer base, focusing on offering a stable and high-quality service. For those eager to enjoy the benefits of NuCel , the best thing to do is follow the bank's updates and wait for the release of new batches of customers throughout 2025.
Advantages of Using NuCel
Choosing NuCel offers a range of benefits that make the phone experience more practical and advantageous, especially for Nubank customers. Below, we list the main advantages of using this carrier:
- Integration with Nubank : one of NuCel ‘s biggest attractions is the ease of managing all your services (banking and telephony) within the same app. This simplifies the user's life, centralizing all their financial and communication needs in one place;
- Affordable and flexible plans : NuCel offers competitively priced plans that cater to different consumption profiles. With packages starting from R$ 45, the operator guarantees good mobile data options, making it an attractive alternative for those seeking good value for money.
- Quality coverage : By using Claro's infrastructure, NuCel provides excellent 4G and 5G coverage, ensuring a fast and seamless browsing experience, especially in major cities and highways across Brazil;
- Bonus for Nubank+ customers : those who are already Nubank+ subscribers can count on data bonuses, making the offer even more advantageous for loyal customers of the platform;
- Simplicity and speed : the ease of signing up, directly through the Nubank app, makes the process of switching to NuCel much faster and simpler. Furthermore, the number migration is quick and uncomplicated.
- Cost predictability : With NuCel , customers have complete control over their phone expenses. With no hidden fees and clear billing, the operator brings predictability and transparency to its users.
These advantages make NuCel a promising alternative for those who already use Nubank and want a more integrated and efficient mobile phone experience.
NuCel Compared to Other Carriers: Is it Worth It?
To analyze whether NuCel stands out in the market, it is essential to compare it with other major telephone operators in Brazil. The main options include Vivo , Claro , TIM , and Inter , which offer combined packages and additional services such as pay TV and fixed internet.
While NuCel has the advantage of offering affordable plans and the ease of managing everything through the Nubank app, other carriers may offer more extra features for those seeking a complete telecommunications package.
Advantages of NuCel
NuCel offers simpler plans and more affordable prices, ideal for those seeking a hassle-free phone provider. Furthermore, integration with Nubank's banking services simplifies account management and payments in a centralized way. However, it doesn't yet offer the more robust packages that some traditional operators, such as Vivo or TIM , offer, which include, for example, bundles with TV and fixed internet.
Analyzing the Options of Traditional Carriers
Operators like Vivo , Claro , TIM , and Inter offer varied packages, with the possibility of combining mobile telephony with other services. Vivo , for example, is known for its wide coverage and plans that include fixed internet and pay TV. Claro , in turn, is one of the leaders in 5G, offering packages with access to this technology in several regions.
Furthermore, TIM offers options with good discounts for customers who opt for combined mobile phone and fixed internet plans. Inter , which is also a virtual operator, is an interesting option for those who are already bank customers and are looking for financial benefits combined with telephony services.
Therefore, while NuCel offers an attractive proposition of affordable prices and integrated management with Nubank services, those seeking more comprehensive packages and extra features may find other operators more advantageous. The choice depends on the individual needs of each user and the type of service being sought.
Frequently Asked Questions about NuCel
If you still have some questions about NuCel , Nubank's new mobile carrier, here are the answers to the most common questions. In this guide, we'll clarify everything you need to know about the carrier, its plans, and how to make the most of the benefits it offers.
1. How can I become a NuCel customer?
To become a NuCel customer, you need to be a Nubank customer. Signing up for the phone service is done directly through the Nubank app, in a simple and practical way. When accessing your account, simply look for the NuCel activation option and follow the instructions in the app. If you are not yet a Nubank customer, you will need to open an account to access the mobile service.
2. When will NuCel be available to all customers?
Currently, NuCel is being rolled out gradually. Initially, the service is available to a select group of Nubank customers. The expectation is that, throughout 2025, the mobile operator will be available to all customers, as the bank expands the operator's infrastructure and coverage to serve a larger user base.
3. What plans does NuCel offer and what are their prices?
NuCel offers mobile phone plans with data packages that cater to different consumption profiles. Currently, plans range from R$45 to R$85 , with packages of 15 GB , 20 GB , and 35 GB , depending on the user's choice. In addition, some plans include access to the 5G network, ensuring an even faster and more efficient experience for browsing and using applications.
4. Can I use NuCel anywhere in Brazil?
Yes, since NuCel is a virtual operator that uses Claro's infrastructure, it offers coverage throughout the entire national territory. This means you can use NuCel with the same quality and reliability as Claro, which already has a large coverage network in Brazil, both in urban areas and in more remote regions.
5. Does NuCel offer any advantages to Nubank customers?
Yes! Nubank customers can enjoy exclusive benefits when signing up for NuCel , such as data bonuses and special offers for those who already have a bank account. Furthermore, the management of the phone plan is integrated directly into the Nubank app, making it easier to control expenses and manage the service.
Conclusion
NuCel is here to transform the Brazilian mobile phone market, offering affordable plans and the convenience of managing everything directly through the Nubank app. With a solid infrastructure and good plan options, NuCel is a good alternative for those seeking simplicity and savings. If you are already a Nubank customer, this could be a great opportunity to integrate your financial and mobile phone services in a practical way.
